Ross Fishman Marketing
Address:
 		 1356 St. John's Avenue
Highland Park, IL  60035
Phone: 847/HEADLINE (847/432-3546)
Alt. Phone:
Fax:
E-mail: ross@rossfishmanmarketing.com
Web site:
 		 www.rossfishmanmarketing.com
 
Description of Service(s):

Since 1997 when we developed the award-winning BugLaw campaign targeting the pest control industry, Ross Fishman Marketing has been the profession's leader in creating powerful, effective, revenue-generating niche and industry-based marketing programs and firm-wide branding programs.

We have developed campaigns targeting industries including insurance, health care, agriculture, oil and gas, railroads, family businesses, crane manufacturers, and bridge builders; as well as narrow practice areas including such as mass tort litigation, community association law, state and local taxation, toy patents, Sarbanes-Oxley, and many others. We have also developed branding campaigns for dozens of prominent law firms, and believe that we have far more experience in developing results-generating niche campaigns than anyone in the industry.

Ross is also known as one of the legal profession's most "educational, and entertaining" speakers for firm retreats and marketing training programs, and has trained over 10,000 lawyers on four continents.

Ross takes a personalized approach with every client, working in partnership with them to understand their practice and advance their goals. His credentials are all that you expect from a marketing leader:

  • He was a commercial litigator before becoming a Marketing Director at one of the nation's largest firms and Marketing Partner at a prominent national firm.

  • He’s been called "one of the legal profession's most creative strategists," and among more than a dozen national marketing awards he has received the LMA's Grand Prize (e.g. Best of Show) three times in seven years, an LMA "Lifetime Achievement" Award, and one of ten "Marketing Masters" awards from Inc. Magazine.

  • He has presented nearly 150 marketing training programs to law firms, graduate schools, and association meetings from Toronto to Tobago.

  • He’s a Fellow of the College of Law Practice Management

  • He has written over 150 bylined marketing articles, including four monthly columns, and has sat on the Editorial Board of five national magazines.

  • He’s been quoted hundreds of times in diverse media from "All Things Considered" on National Public Radio (NPR) to the New Zealand Lawyer.

Areas of Practice

  • Strategic marketing planning

  • Branding, differentiation and positioning

  • Industry- and practice-group marketing

  • Development of the related collateral materials -- from advertising and brochures to web sites

  • Firm retreats and marketing training programs

States Serviced

Nationwide and throughout North America

Area(s) of Practice:
Legal Marketing
Speakers Bureau

States Serviced:
Nationwide

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